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Writing URLs on laptop

Which Characters Are Allowed in URLs & Which Aren’t?

You will have noticed that some special characters seem to be able to slip into a URL (commas are often the culprit) while others don’t.

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Identical birds

Should H1 and Title Tags be the Same?

The H1 and title tag of a page is a major indication to users and search engines of what a page is about. Find out how similar they should be and which differences are OK.

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How to Write a Title Tag for SEO Including Examples

Your title tag is one of the most influential SEO facts on any given page. Find out how to write them, what to include and see examples from around the web.

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www letters

Do URLs need www.? And Does It Affect SEO?

Using both the www. and non-www. version of a website can contribute to duplicate content issues. This can negatively affect SEO. Find out how to identify the issue and fix it.

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reports and graphs

Compelling Case Study Template and Best Practice Guide

Case studies are a powerful way to demonstrate your value and success to prospective clients. Use this template to find out what to include and how to manage the process.

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uppercase letters

Are URLs Case Sensitive and Does It Matter for SEO?

Content duplication can be a huge issue for SEO. URL case sensitivity can be a contributing factor. Find out how to find and fix problems with you URLs.

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