Mobile SEO

This mobile SEO training course is designed for SEO professionals with some experience of basic SEO with an interest in expanding their knowledge of search engine optimisation for mobile devices.

The course spans a number of areas of SEO including search behaviour and journeys, technical SEO, analytics and data analysis.

 

Mobile SEO Training Outline

 

Morning:

  • Introduction to mobile SEO
    • The mobile landscape
  • Latest mobile SEO news
    • Major Google updates & announcements
  • Mobile user journeys
    • Mobile search behaviour
    • Mobile search journeys
  • Mobile competitors
    • How to identify your mobile competitors
    • How to measure the success of your competitors
    • How to monitor your competitors

Afternoon:

  • Mobile SEO best practice
    • Best practice for mobile SEO
  • Mobile SEO audit
    • How to run an audit – what to include, how to analyse data
    • How to set mobile priorities
  • Mobile SEO monitoring
    • Google Analytics Dashboards
    • Google Analytics custom reports to set up
  • Future of mobile SEO
    • What’s the future of mobile SEO?
    • Where are we likely to be going next?

All training courses are outlines only. If you have areas that you’d like to avoid or to cover specifically just get in touch.

Let’s talk about mobile SEO training. Get in touch today.

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